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As BC’s only environmental news magazine, the Watershed Sentinel is an ideal choice to reach a target audience of engaged, conscientious consumers.

Our Readers

Watershed Sentinel readers are committed to making ethical purchasing choices and to supporting sustainable, responsible businesses, recreation, and products. They value the magazine for its independent nonpartisan perspective and long-standing integrity. Your ad in the Watershed Sentinel shows you care about building an environmentally sustainable British Columbia.


Each issue is distributed to a vibrant network of subscribers, supporters and community activists. Our readership is made up of approximately:

1/3 Vancouver Island & Gulf Islands
1/3 Lower Mainland
1/3 Rest of BC, Alberta and beyond

Copies are sold by subscription, at newsstands, and in bookstores across Canada, and thousands of free, controlled circulation copies are distributed primarily by specific request at the following sites:

• Most colleges and universities in British Columbia,
• Vancouver Island Regional Library branches as well as the main branches in Victoria and Vancouver,
• Ηundreds of offices in downtown Vancouver, distributed by MagsBC,
• Offices of community and environmental groups in the Lower Mainland and elsewhere across BC.

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“Packed with readable environmental news from the West Coast and the world…”
     –Global Diversity, Canadian Museum of Nature, Ottawa, ON

“The best way to find out what’s really going on.”
     –Colleen McCrory, Valhalla Wilderness Society, New Denver, BC

“We had more response from that little notice in the Watershed Sentinel than any of our other advertising.”
     –Wayne Bradley, World Community Film Festival, Courtenay, BC